DESKRIPSI PEKERJAAN
Analyze sales data to identify areas of growth and revenue optimization, including product performance analysis, pricing strategies, and sales channel effectiveness.
Evaluate marketing campaign metrics, customer segmentation data, and ROI analysis to enhance marketing strategies and maximize campaign impact.
Collaborate closely with sales and marketing teams to develop data-driven strategies and initiatives that align with business objectives.
Utilize predictive modeling and forecasting techniques to anticipate market trends, consumer demands, and sales potential.
Monitor competitor activities, market trends, and industry benchmarks to provide proactive recommendations for maintaining competitive advantage.
Design and maintain interactive dashboards and reports to visualize key performance metrics and communicate insights effectively to stakeholders.
Continuously refine data collection processes, data quality standards, and analytical methodologies to ensure accuracy and relevancy of insights.
As a Sales and Marketing Data Analyst at PT Bali Maya Permai Food Canning Industry, your primary focus will be on extracting actionable insights from sales and marketing data within the FMCG industry. Your role will involve delving deep into consumer behavior patterns, sales trends, and marketing campaign effectiveness to drive strategic decision-making and optimize business performance.
REQUIREMENT
Bachelor's or Master's degree in Data Science, Statistics, Business Analytics, or related field.
Experience in data analysis within the FMCG sector, preferably focusing on sales and marketing. Experience within 3-5 years
Proficiency in data manipulation tools such as SQL, Python, Excel, and data visualization tools like Tableau or Power BI.
Strong business acumen with a proven track record of translating data findings into strategic recommendations.
Excellent communication skills with the ability to present complex data in a clear and compelling manner.
Detail-oriented, proactive mindset with a passion for leveraging data to drive business growth.
Experience in food industry is a plus.
DETAIL LOWONGAN
- Umur -
- Min GPA -
- Min. Qualification S1/D4
- Min Experience Staff